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The e-commerce landscape is competitive, with numerous platforms eagerly vying for the attention of your business. While the "best" choice varies based on specific business requirements, size, and technical expertise, leading platforms for startups and small businesses notably include Shopify, Etsy, Stan Store, Wix, and WooCommerce, among others.

 

Having explored several platforms for ourselves and having built online stores for others using all the aforementioned options, we have garnered valuable insights. For product-based businesses eager to venture into online sales, our top recommendation is Shopify and this guide explores the reasons for choosing Shopify.

Your guide to Shopify

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